Sridhar Pulimamidi
Product Designer with 4+ years of driving high-impact, scalable user experiences by aligning customer needs with business strategy. I lead end-to-end design initiatives, translating complex, ambiguous problems into intuitive, outcome-driven solutions that deliver measurable value for users and organizations.
Product Designer @Storable, Hyd
(Sep '25 - Present)
Driving the design experiences for Webapps POD focusing on building a solid a 10-100 product to cater to 7000+ operators, 50+ internal teams.
Product Designer @keka HR, Hyd
(July '23 - Sep '25)
Driving the design experiences for Marketplace and integration platform focusing on building a 0-1 product to cater to 8000+ customers, 150+ developer partners, and 20+ internal teams.
Keka Marketplace: Designed 0-1 product that helps customers to improve their workflow efficiency and drive revenue to the partner from the app installs.
Impact: 10% additional revenue to Keka, 150+ partners onboarded, and 400+ new add-ons subscriptions, and Projected 2.5 Cr by 2025
App Portal: Designed end-end experiences from scratch including Customer/Partner calls, Research, Ideation, Solution, Visual Design, and Product Usability testing.
Impact: Integration time reduced by 1 week, 10% additional revenue to Keka, 100+ apps published, and 300+ apps installed.
App Framework: Designed a framework for bringing in consistency in 400+ apps' installation and configuration experience for Keka's end-users.
My role: Strategy, Research, Ideation, Solution, Visual Design, POD Demo, Dev-Hand-off.
Design System: Contributing to the Keka lite 2.0 design system on designing complex components, and documenting the designed components, ensuring UI consistency, reducing the development efforts by 30%, and aiming to bring a unified user experience across all the Keka products.
Product Designer @Predigle, Remote
(Mar '22 - July '23)
Predigle Cart: Designed the web app experience focusing on creating a Minimum Viable Product (MVP). The primary objective of this design is to optimize sales conversions for sales teams. We have secured a major $7 billion large enterprise customer and 30+ more SMB's. The web app is now actively used by a growing team of 200+ individuals, and increasing numbers. Additionally, over 300+ salespeople are utilizing the iPad app.
Design System: Initiated the implementation of a design system, expected result is a 30% reduction in UI inconsistencies across our product suite and 20% decrease in development time for building new features streamlining the design and development process for our teams.
Predigle Website: Revamped Predigle’s brand identity, introducing new brand colors and a fresh website look, resulting in 10+ new customers onboarding.
Video Engagement Platform: Worked on the Video Preview Feature mobile app experience that enhances user engagement with the targeted audience.
UX Designer @Applied Synergy tech
Feb 2021 - Mar 2022
Designed experiences for clients across diverse domains, including e-commerce, dental,
and real estate.
Awards
Team Player
Being Keka
Skills
Strategy, Research, Competitive Analysis, Stakeholder Interviews, Usability Testing, Design Systems, Wireframes, Visual Design, Prototyping, Design Documentation.
Tools
Figma Design, Figma Make, Chatgpt, Lovable, Vercel, Miro, Fig-jam, Pendo, Avoma, Click Up, Google Analytics, Notion, Framer, Maze, Jira, Google Forms, Clarity.
Education
Bachelor of Electronics and Communication Engineering
TKR Engineering College - 2016 to 2020
